In the era of the ‘starchitect’, Jennifer Feil takes on Miami’s Real Estate Scene
An introduction to Colors & Flavors contributing Real Estate Editor.
I started selling real estate in Miami as a total fluke. My mom and I had moved here from my native Southern California in the early 90’s after selling the house that I had grown up in. To our delight, we discovered that our real estate dollars could go much further in our newly adopted city. So I got my real estate license in 1998. Cut to 18 years later: most of the grunge (and some of the charm, I’ll admit) gone, and in its place, a new physical landscape of commercial and residential buildings. Some beautiful, some not.
Much of the millennium focus was on the South of Fifth neighborhood (now referred to as SoFi) and its extraordinarily successful developments, including Continuum South and North, Murano at Portofino and Murano Grande. But it wasn’t until Icon South Beach – designer Philippe Starck’s first residential project in the U.S.- that I experienced selling property sight unseen, specifically to buyers from France and Italy who purchased their units over the phone- this can be attributed to the power of branding and what was to become, at least in my experience, the advent of the ‘big name’ designer tied in to real estate.
12 years since then and the very welcomed era of the “starchitect” is now all over our fair city. An impressive roster of Pritzker Prize-winning architects are contributing their talents to the skyline.
Sir Norman Foster (Faena House) ; Rem Koolhaas (Faena Art Center & Park Grove); Zaha Hadid (1000 Museum Park); Richard Meier (The Surf Club), and, more recently, Renzo Piano (EightySeven Park) & Jean Nouvel (Monad Terrace)
These projects, among others, are bringing a much needed renaissance of innovative design and excitement. And for myself, other locals, and many abroad, a renewed interest in development in our city.
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Office: 119 Washington Ave, Miami Beach, FL, 33139